Google

Dynamic keyword insertion, also known as DKI, allows advertisers to specify if they would like the search query to be shown in their ad text for keywords that match their ads. For example, if I want an ad to be displayed for a search on “search engine optimization” but a person types in SEO, the

So true!

Truth in Advertising is a riot and a must see for anyone in advertising and marketing or anyone interested in knowing how an advertising agency works. Directed by Tim Hamilton, it’s worth seeing the entire 12-minute parody video.  

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From its beginnings in the late 1960′s, account planning has developed into a job function which exists in the majority of significant  advertising agencies. The discipline has been adopted by some agencies outsideLondon and, more recently, has been transplanted from the  to advertising agencies in other countries. The purpose of this booklet is to describe briefly the role

An American history fanatic is contacted by a radio station to answer a questionfor $10,000: Who shot Alexander Hamilton? He tries to say, ”Aaron Burr,” with his mouth full of a sticky peanut-butter sandwich, but without milk to wash it down, no one can understand him. Made on behalf of the California Milk Processors Board.

India’s epic story, The Ramayana, retold in this video in 1.5 minutes.

Eric Clapton and Steve Winwood at the Crossroads Guitar Festival 2007, with Derek Trucks and Doyle Bramhill. Simply brilliant.  

To mark the end of the relationship between ad agency  Lowe and Stella Artois beer, here are some of the 26-year-old partnership’s best TV ads. 1. Pilot 2. Flower Seller 3. Ice Skating Priests 4. The Bicycle Race 5. Masterpiece 6. Last Wish 7. Destiny 8. Contaminated Doctor 9. Homecoming 10. Prison Ship

From the good old days when flight attendants were not seen as objects of desire. The copy is simple and beautifully crafted.