Trends

Holding Up in a Tough Economy

By Irina Skaya When the economy tightens, many companies resort to the mislabeled sales strategy of offering discounts. Discounting on price is not a sales strategy.  It’s an impulsive move made by desperate salespeople.  In a tough economy, customers think and expect everything is going to be discounted.  Because of this, salespeople feel it’s necessary

AWARDS

Under the able stewardship of Jake, the agency has clocked over 40 national & international awards in various categories. The agency came out a clear winner at the Ad Club awards and was adjudged the 4th most creative agency, and carried away a number of trophies.
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