Twitter

Writing Effective Tweets in 100 Characters How long is the perfect Tweet? You only have 140 characters to play with and if you’re adding a URL, hash tags, @s or a request for a retweet, you don’t have much space left. According to a recent whitepaper by Buddy Media entitled ‘Strategies for Effective Tweeting: A Statistical Review’, less

To promote its latest game, Scrabble Trickster, the iconic word game and its ad agency Duval Guillaume Modem, createdTwitterScrabble. Participants are challenged to log in with Twitter and write the highest scoring ‘Scrabbletweet’ in 100 random characters. Every day, the highest scorer wins a Scrabble Trickster game. (via Creativity.)

Breaking Down Doors: Promoting Yourself To Dream Clients There’s a saying that the School of Visual Arts in New York City once used in its ads: “To be good is not enough when you dream of being great.” We all have dream clients that we would like to add to our portfolio, but either we

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A witty take on microblogging service, Twitter.

First Steps Build an account and immediate start using Twitter Search to listen for your name, your competitor’s names, words that relate to your space. (Listening always comes first.) Add a picture. ( Shel reminds us of this.) We want to see you. Talk to people about THEIR interests, too. I know this doesn’t sell

You can use Twitter simply to promote products (best seen via the Twitter account operated by one-product a day business Woot), and to extend and improve the customer service channel. But what else is there? You’d be surprised at the sheer variety of tweets used by retailers. Some of these are covered under the broad

Crack The Code: explore words, tweets and websites that are presented as a series of clues to help you unmask a secret code. The code can be numeric, alphanumeric, a word or a phrase. Examine the periodically-tweeted clues as they reveal parts of the mystery. Be the first to reply with the correct code to

There’s no doubt social media makes the world smaller – friends and family across the country and around the globe are only a click away. There’s also no doubt that as frontrunners like twitter and facebook monetize their business plans, social media will prove to be a goldmine for those left standing. What is often

The chart above does a handy job of breaking down the various choices available to us for communication. On the one hand, its easy to interpret this variety of choice as freedom, and equally easy to imagine that such freedom enriches our lives. On the other hand, the choices above (most of which did not